Data Center

Navigate today’s media with
the latest audience data

Media is changing faster than ever. Follow audiences across devices, TV programs, ads and more with the latest Nielsen data and insights.

The Gauge™

How audiences are watching TV

Unlock the monthly audience data that highlights how viewers are watching TV across platforms with The Gauge™.

July 2026

Total day | Persons 2+

the-gauge-JUL-2026-4k-data-center-non-dash-data

Copyright © 2026 The Nielsen Company (US), LLC. All Rights Reserved.

Top 10

Discover what audiences are watching, playing and listening to with Nielsen’s Top 10 lists.

Top Streaming Programs

Aug. 31 – Sep. 06, 2026

Program NameRankMinutes (Millions)# of EpisodesStreaming Provider(s)
Reacher
1
1,246
30Prime Video
The Big Bang Theory
2
1,071
281HBO Max
Beauty in Black
3
1,058
40Netflix
Ted Lasso
4
899
39Apple TV
The Whisper Man
5
863
1Netflix
Lioness
6
805
22Paramount+
Death of the Pastor's Wife
7
796
3Netflix
Outer Banks
8
762
50Netflix
Bluey
9
760
154Disney+
Star Wars: The Mandalorian and Grogu
10
727
1Disney+

Source: Nielsen Streaming Content Ratings (Amazon Prime Video, AppleTV+, Disney+, Hulu, Max, Paramount+, Peacock and Netflix), Nielsen National TV Panel, U.S., viewing through television.

Top Broadcast TV Shows

Week of Sep. 14 – Sep. 20, 2026

PROGRAMRANKVIEWERS P2+ (000)HHLD RATINGtORIGINATOR
FOX NFL SUNDAY – NATIONAL (4:25P)
1
27,212
12.0FOX
NBC SUNDAY NIGHT FOOTBALL – COLTS VS. CHIEFS
2
24,294
11.9NBC
CBS NFL SINGLE (1:00P)
3
19,345
8.5CBS
SUNDAY NIGHT NFL PRE-KICK
4
17,972
8.5NBC
MONDAY NIGHT FOOTBALL ON ABC – BRONCOS VS. CHIEFS
5
14,409
7.3ABC
FOX NFL SUNDAY – REGIONAL (1:00P)
6
13,686
6.3FOX
FOOTBALL NT AMERICA PT 3
7
12,017
5.8NBC
THE OT
8
11,747
5.5FOX
SATURDAY NIGHT FOOTBALL – LSU VS. UNIV MISS
9
10,902
5.0ABC
NBC NFL SUNDAY POST
10
9,047
5.0NBC

Source: Nielsen National TV Ratings. U.S. audiences. Ranked by total viewers P2+. Ratings are the percentage of TV viewers in the U.S. that tuned into a specific television program.

Sports data

Explore our sports data hubs to discover the power of sports programming, teams and athletes.

The Women’s World Cup

Featured
The 10 most influential women footballers on Instagram

#Player NameCountryInstagram handleFollowers
1Alisha Lehmann@alishalehmann713.4M
2Alexia Putellas@alexiaputellas2.8M
3Alex Morgan@alexmorgan1310M
4Jordyn Huitema@jordynhuitema1.6M
5Marta@martavsilva102.5M
6Megan Rapinoe@mrapinoe2.1M
7Jule Brand@jule_brand198K
8Alessia Russo@alessiarusso99457K
9Sakina Karchaoui@sakinakarchaoui727K
10Samantha Kerr@samanthakerr201.2M

The Men’s World Cup

Featured
The 10 most influential men footballers on Instagram

#Player NameCountryInstagram handleFollowers
1Cristiano Ronaldo@cristiano398.2M
2Leo Messi@leomessi518.8M
3Neymar@neymarjr196.4M
4Kylian Mbappé@k.mbappe82.9M
5Viní Jr.@vinijr27.8M
6Gavi@pablogavi12.1M
7Karim Benzema@karimbenzema62.5M
8Paulo Dybala@paulodybala51.5M
9Robert Lewandowski@_rl931.7M
10Eden Hazard@hazardeden_1027.2M

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Methodology

Audience data powering a better media future for all people

As a global leader in media measurement, data and analytics, we’re dedicated to learning all about audiences–through rigorous, industry-leading data methodologies.

Big data

Unlock scale with our unmatched coverage through the industry’s largest network of big data integrations.

Panels

Feel confident in data quality. Nielsen’s industry-leading panels ensure audience representation and persons-level granularity.

Identity

Uncover the ‘who’ across platforms, devices and content through Nielsen and Gracenote’s identity systems.

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